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95% of GenAI deployments are failing. Here is the operating manual to be in the 5%
A new MIT Media Lab study (Project NANDA) reports that roughly 95% of enterprise generative-AI initiatives show no measurable business return. The outliers buy proven tools, integrate deeply with systems of record, and manage to business SLOs instead of model benchmarks.
Why Your AI Agent Repeats Itself — and What We’re Doing About It
Your AI agent isn’t broken — it’s just forgetting what it already knows. Most repeat questions happen when a customer changes topics, and your AI starts from scratch. We’ve fixed that. Here's how.

Now Live: OpenCall SMS
Some customers don’t want to call. Others just don’t pick up. Now, OpenCall handles both. We’ve launched SMS: the same powerful AI that runs our voice agents, now available over text. Faster responses, fewer dropped calls, and more completed tasks—no app, no downloads, just results.
Every AI Claims to Be Conversational. Try Adding Business Logic.
Your business needs proper data formatting. Your customers hate robotic conversations. OpenCall's enhanced memory engine finally gives you both—watch it enforce complex requirements while sounding surprisingly human.
What Klarna’s Pivot Reveals About the Limits of AI
Klarna, once one of the loudest voices in AI-first customer service, recently walked back a key part of its automation strategy.
What If Your Customers Hated Calling You?
Every day, your phone rings—and every call could be an opportunity. But what if many customers secretly dread dialing your number or cringe when your number appears on their screen?
Summer Rush, Staff Shortages, and Missed Calls
Summer 2025 is shaping up to be brutal. Customers are calling non-stop. Staff are off on vacation. It’s hot, it’s hectic, and you’re doing everything you can just to keep up.
Voicemail is Dead. Long live the Phone.
Voicemail isn’t just outdated—it’s broken. Most customers won’t leave a message. Many won’t call back.
Your Phone Is Lying to You
The phone still rings. Customers still call. You still book jobs. So you assume the phone is working. But here’s the uncomfortable truth: your phone is lying to you.
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